Digital marketing is the technique which includes marketing of your products or services using digital technologies eg display advertising, mobile phones and any other digital medium. Digital marketing includes digital channels such as search engines, social media like facebook, twitter, linkedin, instagram, emails. Business can be spread and promoted by using all these channels of Digital marketing.
A digital Marketing platform drives more traffic to your website and helps to engage more customers. The techniques in Digital Marketing range from Internet Marketing Strategies (IMS), Social Media Optimization (SMO), Search Engine Optimization (SEO), Search Engine Marketing (SEM), to bulk SMS Marketing, bulk Email Marketing etc to improve visibility of your website in all Search Engines.
Digital Marketing is all about Driving people to your website in which search engine plays the central role of digital marketing. But the digital strategy you choose depends on your specific requirements. Even the smallest changes in your campaign can make the biggest impact on visibility of your website.
With more than 7 years experience in Digital Marketing Services, we have served client from different industries like hospitality, education, retailers, sports, construction, IT sectors and recruitments. Our prime goal is to drive right audience for your business.
Search Engine Marketing (SEM) includes internet marketing paid service to increase the visibility of a website. It is generalyy done on search engines like google - PPC (pay per click), bing, facebook, twitter etc
Social Media Marketing (SMM) is a digital marketing paid and free services which is very helpfull to drive traffic to your website consistently.
A form of internet marketing by sending bulk sms to customers to drive them to website and hence increasing traffic.
It is a digital marketing strategy which includes sending emails to people in bulk so that traffic on website increases to expectation.
PPC is a form of digital module in which a user pays to the publisher to direct traffic to website. PPC also called as "Cost Per Click". It includes combination of adwords and adsense.